Entries from 2019-07-03 to 1 day

E-A-T stands for Expertise, Authoritativeness, and Trustworthiness

That same ad or message delivered across all of the platforms in variousformats increases the chances it will be heard and assimilated by consumers. Consumers do not want sales pitches. The best way to impact your website's domain authorit…

If people have no power to affect change, then they cannot do their jobs

Organic SEO should be the bedrock of any optimisation efforts that you undertake. Descriptions are a tagged part of your website code which describe the content on the page. Having one at all will help your rankings and having one which co…

PPC and SEO management are often completely separated fields and managed by different people

A mildly negative reputation for a website or creator of the MC, based on extensive reputation research. Successful development of an IMC program helps firms remain profitable and vibrant, even when the complexities of the marketplace make…

If you are doing guest posts, always change your author bio and use different pen names

When you use underscores to separate words in a URL name, Google will read it as one single word. However, if you are going to start your own blog to support your business, you need to make sure that you are creating great content that app…